I was on the team that launched Men’s Health magazine (www.Menshealthsa.co.za) in this country and felt very proud to read yesterday it had broken through the 100, 000 circulation barrier with the December issue. Aside from the opportunity of working on such a great brand, the real benefit to me was the learning about the publishing industry while attending monthly team meets and yearly bosperaads. A key learning was around subscriptions and the risk in training subscribers, through ever more lavish gifts, to delay their re-subscription to the last.
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Try Google yourself and you may be amazed at what you find. From links to The Berkman Centre for Internet & Society at Harvard Law School (http://cyber.law.harvard.edu/home/) to the 1922 Russian Anarchist and writer Alexander Berkman. (http://dwardmac.pitzer.edu/anarchist_archives/bright/berkman/russiantragedy.html)
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I read in the Cape Times (www.iol.co.za) that the Rabbinical Council of America has ruled that Rabbis no longer use their mouths to such the blood from the 8-day old boy’s penis during circumcision, but a plastic tube instead.
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Paging through a Calvin & Hobbes compendium I remember why I love Watterson’s creation so much.
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In the last few days I’ve been infuriated by internet transactions but had my faith restored in old fashioned service values.
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